HOW WE SPRUCED UP VUSE UK CRM

BRIEF

How can we add a bit of British charm and character to our CRM program?

IDEA

A bit of this. A bit of that, and bob’s your uncle, British colloquialisms beautifully portrayed in CRM. Not only did we tweak the tone of voice, but we also added a bit of flare by using the great British weather to really get our message across, rain or shine.